Think tank Public Policy Research Centre (PPRC) Report, titled ‘Mann Ki Baat se Jan Ki Baat’, was released by BJP president Jagat Prakash Nadda,  along with both the Directors of Public Policy Research Centre, Dr Vinay Sahasrabuddhe and Dr Sumeet Bhasin. 

The report said ‘Mann Ki Baat’ has achieved a massive reach of over 100 crore people in 8 years, as per an extensive study by IIM-Rohtak, commissioned by Prasar Bharati.   It has brought significant transformation in the Indian demographic, initiating mass movements towards various social causes ranging from ‘swachhata,’ environment protection, promotion of ‘Make in India’ products like  Khadi, women empowerment to yoga, showcasing India’s Jan Shakti.’ Many of these issues are linked with the Sustainable Development Goals, it said.

“PM’s appeals on ‘Mann Ki Baat’ to promote Khadi have resulted in manifold increase in its production (115%) and sales (179%) from 2013 to 2020, directly resulting in the empowerment of the artisans and weavers involved in Khadi production, significantly boosting their income by 33% and 10% respectively “, the report maintained.

 Besides, the report sought to say the Prime Minister has “celebrated India’s cultural richness and diversity, reinvigorating India’s ancient soul.”

 “The PM has celebrated India’s luminary figures, propagated the teachings and learnings of various ancient texts and different religions and festivals, and promoted tourism, illustrating the beauty of ‘Incredible India’”, it said. Nadda appreciated how PM Modi’s Mann Ki Baat has tied the country and the society together by having a  dialogue and inspiring and encouraging the people.