As Maha Kumbh 2025 unfolds, the sacred city of Prayagraj is witnessing a global influx of pilgrims and visitors converging at the Sangam for a holy dip. This year’s Maha Kumbh not only celebrates India’s unity in diversity but also showcases a remarkable blend of spirituality, charity and thriving commerce.

On the auspicious occasion of Paush Purnima, the first bathing festival of Maha Kumbh, generosity was on full display as akharas and various organisations offered free tea, breakfast and meals to devotees.

Simultaneously, the event has become a hub for entrepreneurial activity, with stalls allocated by the fair administration and countless cart vendors contributing to the bustling economy.

Vendors from Prayagraj and across Uttar Pradesh are selling everything from tea and snacks to puja essentials and beauty products, turning the spiritual gathering into a source of livelihood for many.

During his recent visit to Prayagraj, Chief Minister Yogi Adityanath emphasised that Maha Kumbh 2025 would significantly boost the economy of both Prayagraj and Uttar Pradesh, potentially contributing an additional Rs 2 lakh crore.

The first day of Maha Kumbh saw a bustling market atmosphere, with devotees enthusiastically shopping for food, puja items, and other essentials from both established stores and small vendors. 

Ramkumar, a food vendor from Hardoi who arrived two weeks ago, shared his experience: “Here, we are not only feeding devotees but also earning spiritual merit. We are not overcharging anyone, and everything is running smoothly.”

Similarly, Sunil from Bhadohi, who is serving tea at the event, expressed gratitude for the opportunity. “I’ve come here for 45 days to earn a livelihood. On this chilly first day, tea is being served to the devotees without any extra charge,” he added.

Maha Kumbh 2025 is a unique confluence of commerce and charity, as the first day witnessed both thriving business and widespread acts of generosity. Various organisations set up ‘bhandaras’ across the fairgrounds, distributing food and tea in abundance to the countless devotees present. From piping hot khichdi to puri sabzi, devotees were treated to a variety of meals, while tea was served at numerous stalls throughout the day. 

Renowned saints, including Satua Baba, have also extended hospitality by organising ‘bhandaras’ and making arrangements for devotees to stay in their camps, ensuring that no one leaves without being cared for. This seamless blend of spiritual service and economic activity highlights the inclusive spirit of Maha Kumbh.