While the Congress in Rajasthan is banking on its women-centric welfare schemes and “guarantees” to woo voters, the BJP is mobilising women leaders from other States to counter the ruling party. Apart from the BJP state Mahila Morcha, women leaders from Gujarat, Uttar Pradesh, Haryana, Uttarakhand, Delhi and Jammu Kashmir are campaigning in various constituencies of the poll-bound state to publicise the Modi government’s schemes and programmes and reaching out to the general public, especially women.
Assembly elections in the state will be held on November 25 and counting will be done on December 3. BJP Mahila Morcha national general secretary Deepti Rawat Bharadwaj, who is in charge of the party’s women’s unit in Rajasthan during elections, said that a strategy has been made to ensure that women votes go to BJP.
Women constitute about 50 per cent of the total voters in Rajasthan, so the Gehlot-led Congress government in the state launched several schemes for them.
The focus of the state government has been to reach out to the women through the Indira Gandhi Smartphone Yojna, Annapurna Food Packet Scheme, half fare in state roadways buses, gas cylinders for `500 for Ujjawala scheme beneficiaries and free sanitary napkin scheme among others.
“The Mahila Morcha here is active but there is a lot of pressure in the elections, hence experienced women have come from other states too. They are moving to different assembly constituencies. Teams have been formed for the home-to-home campaign,” Bharadwaj told PTI in Udaipur.
According to the strategy, two teams will work in each mandal (circle), one in the morning and the other in the evening, she said.
The sitting MLAs, former MLAs, senior office bearers, deputy mayor or mayor are among the women leaders who have been roped in for Rajasthan elections, she said.