65 per cent Indians under 35: ICICI Pru Plan turns dreams into wealth

India stands at a turning point. The next decade belongs to its youth—the dreamers and doers shaping the nation's economic future. According to the Ministry of Statistics and Programme Implementation (MoSPI), nearly 65 per cent of Indians are under 35. Long-term, disciplined financial planning and savings will be key for them to realise their aspirations, whether buying a first home or retiring early.
ICICI Pru Smart Insurance Plan Plus, a market-linked life insurance product, is designed to help young earners build long-term wealth while securing their family's future. With premiums starting at just Rs 1,000 a month, this affordable option enables young professionals and first-time investors to start early, stay invested, and ride India's growth story.
Vikas Gupta, Chief Product Officer at ICICI Prudential Life Insurance, said, "ICICI Pru Smart Insurance Plan Plus is a cost-effective product where the entire premium is invested according to the customer's chosen asset allocation. It offers 25 funds and four portfolio strategies, plus partial withdrawals to meet immediate needs.
It also includes a 'Waiver of Premium' rider to safeguard family goals if life takes an unexpected turn." Unit-linked insurance plans (ULIPs) encourage long-term investment and wealth creation—ideal as India is projected to become the world's third-largest economy by 2028, per Morgan Stanley. They offer flexibility to select asset classes and switch between them at no cost or tax implications.










