Revolutionising India's Dairy Industry: The Inspiring Legacy of Verghese Kurien

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Revolutionising India's Dairy Industry: The Inspiring Legacy of Verghese Kurien

Friday, 30 August 2024 | Team Viva

Revolutionising India's Dairy Industry: The Inspiring Legacy of Verghese Kurien

MS Meenakshi’s “Verghese Kurien: The Man Who Brought Milk to a Million Homes” chronicles the transformative journey of the ‘Milkman of India,' whose visionary leadership and innovative approach revolutionised India’s dairy industry and empowered rural communities, writes

Verghese Kurien: The Man Who Brought Milk to a Million Homes by MS Meenakshi is a compelling tribute to the 'Milkman of India,' whose visionary leadership and relentless dedication transformed India's dairy industry and rural economy. This book, part of the Pioneers of India series, meticulously chronicles Kurien's journey from a young, unconventional engineer in Anand, Gujarat to becoming the architect of the White Revolution and a pivotal figure in post-Independence India.

MS Meenakshi vividly captures the essence of Kurien’s pragmatic leadership and his many accomplishments in the development of cooperative societies, which became a bedrock of India’s dairy sector. The book emphasises Kurien's commitment to sustainable development and social entrepreneurship, highlighting how he championed the interests of rural stakeholders. Through initiatives like the creation of AMUL and the Institute of Rural Management in Anand, Kurien not only revolutionised dairy management but also spurred significant changes in rural socio-economic structures, industries, and developmental policies.

One of the book’s strengths lies in its detailed portrayal of Kurien's partnerships with prominent Indian leaders such as Sardar Vallabhbhai Patel, Lal Bahadur Shastri and Jawaharlal Nehru. These collaborations played a crucial role in the growth of India's economy post-Independence.

The author also delves into the challenges Kurien faced, from bureaucratic hurdles and corruption to dealing with inefficient officials and self-serving lobbies. Despite these obstacles, Kurien's unwavering dedication to rural development and his iron will to stand by his principles shine through. His first loyalty was always to the farmers and rural stakeholders, a stance that led him to establish a network of small-scale cooperatives that empowered millions of farmers and made India a self-sufficient producer of milk by the 1970s.

The narrative is enriched with insights into Kurien's personal growth, from a misfit engineer who initially struggled to find his place in Anand to a formidable social entrepreneur whose initiatives under Operation Flood linked the entire country through milk, a staple necessity. Meenakshi's portrayal of Kurien’s character is both respectful and intimate, offering a balanced view of a leader who was as astute as he was compassionate.

MS Meenakshi’s writing is both informative and engaging. Her expertise is evident in the way she presents complex economic and social concepts in a manner that is accessible to readers, making Kurien’s achievements all the more inspiring.

Verghese Kurien: The Man Who Brought Milk to a Million Homes is more than just a biography, it’s an inspiring roadmap for future thinkers and leaders in sustainable development. It reminds us of the power of visionary leadership and the impact that one dedicated individual can have on a nation. For anyone interested in the history of India’s economic development, social entrepreneurship or the story of a man whose legacy continues to feed millions, this book is a must-read.

Book Details:

Price: INR 299

Format: Paperback

Pages: 176

Publisher: Paper Missile Imprint, part of the Pioneers of India series by Niyogi Books.

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