--By UNICEF
PNS
: The UNICEF in collaboration with the Directorate of State Institute of Health and Family Welfare (SIH and FW) and the All India Radio (AIR) felicitated the winners of a quiz competition conducted under the Jeevan Sangeet radio docudrama programme in Bhubaneswar on Saturday. Twenty-four winners from across Odisha were felicitated.
 
The Jeevan Sangeet initiative was kick-started in 2022 and a series of 10 docudramas on various health issues like immunisation, tuberculosis, anaemia, diarrhoea and other childhood preventable diseases were broadcast on AIR thrice a week. A quiz session was held on each of the topics for the listeners. The programme reached more than one million radio listeners across Odisha. Out of the 20,000 quiz entries received, 24 listeners were felicitated in a lucky draw system.
 
Congratulating the efforts of the stakeholders, Director, SIH and FW, Odisha, Dr Amarendranath Mohanty said, “Radio plays a vital role in communicating information to a wider audience. We will be designing more such programmes on health issues which will inform, educate and entertain the people.”
 
Owing to the success of the first edition, Chief of Field Office, UNICEF, Bhubaneswar Dr Sugata Roy announced the launch of Jeevan Sangeet 2.0 this year. “Radio is an inclusive and powerful medium and can play a major role in behavioural change. We are pleased to announce that we will soon be starting with Jeevan Sangeet 2.0 by June or July with more such content for our listeners.”
 
Director, Family Welfare, Dr Bijay Kumar Panigrahi also commended the efforts of UNICEF, AIR and the listeners for their active participation.