Rachna Tiwari: Blending Two Worlds of Fashion and Entrepreneurship

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Rachna Tiwari: Blending Two Worlds of Fashion and Entrepreneurship

Tuesday, 27 February 2024 | Sambhavi Sinha

Rachna's ability to excel in two distinct fields is a testament to her versatility, drive, and talent. Rachna Tiwari is a dynamic professional who seamlessly blends into the world of fashion modelling and entrepreneurship.

I met Rachna Tiwari on a shoot quite some time ago. I remember her coming in and guiding the photographer for the best possible shots. During our conversation, I learnt how she was working with Govt. of the Jharkhand IT department for startups, and to be honest, I was awestruck at how she handles two very distinct roles, i.e. fashion and entrepreneurship.

Since then, I spotted her walking on ramps with a seasoned model's expertise and being the featured face for many events and campaigns.

Almost a year and a half later, she got featured in VOGUE India, and I couldn't be prouder.

Rachna Tiwari is a multifaceted professional excelling in entrepreneurship development, fashion modelling, and startup ecosystem. Rachna's journey exemplifies her passion, resilience, and unwavering dedication to excellence. She continues to inspire others with her blend of business acumen and creative flair, making her an ideal role model for aspiring entrepreneurs and models around. With a background in entrepreneurship, the education world, and the fashion industry, Rachna has made a name in both industries, showcasing a unique blend of creativity and business acumen.

On the fashion front, Rachna's modelling career has seen her walk the ramp for renowned brands such as Avon (New York), FBB (Big Bazaar), Tanishq, Lakme, Amazon, Onida, Oriflame, Yamaha, Lenovo, BMW, etc, showcasing her versatility and captivating charm. Her portfolio boasts features in international fashion magazines like VOGUE India and Gladrags, solidifying her status as a professional model. Beyond the glamour of the runway, Rachna is deeply committed to empowering entrepreneurs, especially from her hometown. Rachna's efforts have been widely recognized, earning her accolades from government bodies and industry peers.

The journey to find a career in modelling has not been easy, but Rachna Tiwari never gave up. With vast experience in entrepreneurship, corporate & education fields, the promising model has also carved a niche in fashion and modelling.

Rachna's talent can be gauged from the fact that she was featured in the September edition of VOGUE India magazine while modelling for a fashion designer. Rachna stumbled upon an opportunity to shoot for a designer and eventually got featured in VOGUE India.

She has a stunning demeanour, which is evident by her selection for the final audition of Miss Diva in 2015, finishing second runner-up at the GlamWorld Event in 2017, representing Jharkhand and walking the runway for top brands like Avon (New York-based company) in 2018, BMW (in 2019) and Tanishq (Diamond launch in 2019), Tulsyan Jewellers, Loreal, Matrix, Wella, Nexa, Yamaha, Sree Mangalam jewellers, etc. The model has done E-Commerce shoots, designer shoots, advertisements shoots, hoardings, banners and posters for designers and product launches for brands like LAKME, FBB (BIG BAZAR), Amazon, Ekhadiindia, Darts & Drapes, Loreal, Schwarzkopf, for Mumbai designer Payal & Nikila and has also worked with many photographers.

She has been invited as a jury member, mentor, advisor, or member of the agency of several agencies and fashion houses. She has been invited as jury in XISS, AMITY, BIT Mesra, BIT Deoghar, MR. & MISS KHADI INDIA fashion show, DAINIK JAGRAN fashion show and various other shows. She was also felicitated for serving as one of the eminent jury members by Ex Chief Minister Shri Arjun Munda at the State Khadi & Village Industries Board.

Rachna has been modelling since 2011 and started her career with the Designer Next India, and since then, there has been no looking back. She was also involved with the Swedish Brand Oriflame for product launches in 2014, 2015, 2016 and 2017 and the New York-based brand Avon in 2017. "I started walking the ramp at an early age, thanks to my family, who supported me, especially my sister".

In addition to her modelling experience, Rachna is also a successful entrepreneur with a keen eye for innovation and a passion for fostering startups in India; the state and many govt officials have felicitated Rachna for her stellar contribution to creating an ecosystem in Jharkhand, for her contribution and advisory during DIPP’S state startup ranking framework. Her dedication to supporting entrepreneurs has earned her recognition from both the business and the fashion industry. Her innovative approach and commitment to excellence inspire others, making her a true trailblazer in fashion and entrepreneurship.

Her experience from prestigious institutions like IIM Ahmedabad, Khadi India, Govt. of Jharkhand, Rachna has significantly contributed to the startup ecosystem, particularly in her home state, Jharkhand.

Rachna's journey is a testament to her passion, perseverance, and professionalism. Having a management degree from a prestigious varsity, working her way up in one of the best business schools in the country – IIM Ahmedabad, featuring in internationally famous fashion magazines, including VOGUE INDIA & GLADARGS, she can always be trusted and counted.

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