India SME Forum in collaboration with the Ministry of Micro, Small and Medium Enterprises (MSME), Government of India has announced the 'Bharat Intellectual Property (IP) Yatra for MSMEs' in Bhopal, as a part of its National IP Outreach Mission :a two-day workshop to promote awareness and adoption of intellectual property rights amongst MSMEs. Scheduled for January 16th and 17th in Bhopal, at the Radisson Hotel, the event aims to educate small businesses on the strategic use of IP and how it can fuel innovation and drive business growth. The National IP Outreach Mission will cover 30 major cities and 500 aspirational blocks across India, through the accredited IP Facilitation Centres of the Ministry of MSME.
The Bhopal Edition of the Bharat IP Yatra is well received by the industry captains and has garnered support from most leading trade associations including, Association of Industries Madhya Pradesh (AIMP) , Federation of Madhya Pradesh Chamber of Commerce & Industry (FMPCCI) etc. Around 200+ MSMEs from across Bhopal are expected to attend the programme on Day 1.
The Bhopal Edition of the Bharat IP Yatra also aims to bring together lawyers, entrepreneurs, government officials, and IP professionals to share perspectives and real-world expertise. Recognizing the demand for a more tailored approach to empower MSMEs in terms of Intellectual property and enhance their D2C & exports capabilities, the India SME Forum in collaboration with the Ministry of MSME, GoI is embarking on a journey to make adoption of Intellectual Property more constant across all MSMEs. With the ongoing digitization, MSMEs can particularly benefit from utilizing trademarks, copyrights, and geographical indications to distinguish themselves in the global marketplace.
The first day features workshops on "Big Branding for Small Business - Rupees 100 Crore Business Model for MSMEs utilizing IP" & "Creating, Enabling and Growing MSME - D2CBrands Online with Trademarks & Patents".
