Central Coalfields Limited (CCL) has set an example of creativity by successfully transforming an old and unused Ambassador car into a magnificent specimen through art. This initiative, undertaken under the Special Campaign 4.0 scheme of the Government of India, has given new life to the vehicle, thereby enhancing the beauty of the company's headquarters premises and this artwork has become a centre of attraction.

The artwork was inaugurated by CCL CMD Nilendu Kumar Singh, which has been appreciated all around. Coal and Mines Minister, Government of India, G Kishan Reddy also praised this initiative of CCL.

Under the "Kabad se Kanchan" scheme, this unused Ambassador car scrap was converted into a living artwork by incorporating colours in the creativity and creativity of the concerned officials.

This painting, made with vibrant colours, has brought life to a junk and transformed it into gold. At night, the beauty is further enhanced by the colourful lights. The Ambassador car body depicts the work of our proud workers working in CCL's coal mines, mining activities and their happy families.

The Corporate Communication and Public Relations Department has played a key role in conceptualizing and implementing this initiative. Alok Gupta, Head of the Public Relations Department, said that under the scheme of 'Kabad se Kanchan' and other such creative projects, there are plans to work on other projects in the future as well, which will help in improving the CCL premises and strengthening the brand image of the company.

During the recently concluded Vigilance Festival "Festival de CCL" under CIMECON, Vigilance Awareness Week 2024, artists, students and visitors from various states and institutions appreciated this initiative and adopted it as a selfie point.