Celio, a premium menswear fashion brand, launched its summer spring and FIFA collection at Pacific mall here on Friday. The Europe based company has partnered with FIFA Brazil 2014 for an exclusive licensing agreement with Global Brands Group the master licensee of the FIFA brand globally and has official rights to manufacturing and retail of official FIFA branded merchandise across India. The Marketing Head of Celio Sonali Rao said the company has kick started the football fever and the fans can choose the clothing of the team they wish to support. She said the company has 39 stores in India and 1000 stores in 70 countries across the globe.
