Vivacity

Run For a Cause

Pioneer

The vigour of thirty visually impaired girls and 48 hearing impaired girls made  it a  grand event.

They ran the Vwash plus 3KM/Mia by Tanishq 5km/Sofit Soya Milk 10km distance with enthusiasm at the fourth edition of Pinkathon. An initiative to raise awareness about the importance of a healthy lifestyle for women and issues like breast cancer, more than 9,000 women across age groups and from all different walks of life participated , in different categories of the fourth edition of Pinkathon.

The run witnessed a squad of cancer survivors who participated in Vwash Plus 3KM and Mia by Tanishq 5km.10 Baby wearing mothers carrying babies just a few months old walked the Vwash Plus 3KM distance.  The run had participants as young as 4 months and as old as 84 years.

 Milind Soman, Indian supermodel and fitness promoter,  who is also the founder of Pinkathon, inaugurated the event that concluded on September 4 at Jawaharlal Nehru Stadium. Medical Partner Apollo Hospitals will be providing a Medical tag for every participant Pinkathon Delhi 2016. This medical tag will provide a free Mammogram to all the participants above 44 years of age and a free medical examination check-up for those who are under 44 years from Apollo Hospital.

  “It is the seed of change. It is the beginning of a movement carried forward by a growing community of empowered women across India, who share a belief that a healthy family, a healthy nation and a healthy world begins with empowered women”, Milind Soman, said.

  The  fourth Edition in Delhi saw eminent personalities present at the event to support the cause. Reema Sanghavi, Managing Director, Maximus MICE & Media Solutions Pvt. ltd and Co-founder Pinkathon said, “Pinkathon is close to my heart. I am passionate about this noble cause of health & fitness for all women. Maximus is proud to organize Pinkathon across cities in India and touching so many lives. It is our leading Intellectual Property. Pinkathon will be organized in 8 cities in India in 2016”.

The objective of the event is to encourage women’s health and fitness. Pinkathon also aims to raise awareness about breast cancer, its causes and prevention. Pegged at being the deadliest cancer in women in the country, it is estimated that 1 in 22 Indian women have the lifetime probability of developing breast cancer and the number of new breast cancer cases were expected to rise to 240,000 new cases per year by 2014.