Vivacity

Celebs go vocal for local

PNS

On the occasion of National Handloom day, Bollywood actresses including Priyanka Chopra Jonas, Kangana Ranaut, Vidya Balan, Dia Mirza, Taapsee Pannu and Janhvi Kapoor urge people to support Indian weavers and Indian organic fabric industries. The handloom sector is one of the major symbols of the cultural heritage of India.

“Most of us have more than we can consume. Fashion industry has become one of the most damaging industries for our environment. New challenges call for new resolves. Let’s promote our own Indian organic fabric industries and preserve the planet. When we choose handloom, we choose to elevate our poor weavers out of poverty, we choose vocal for local, we choose our mother earth, we choose love for every single being on this planet,” said Kangana via a tweet.

Vidya posted a few pictures in mustard silk saree on Instagram and wrote, “Let us all resolve to support our weavers across the country in these difficult times by buying and wearing their beautiful creations in our everyday life and also help keep #India’sHandloomLegacy alive. Appreciate the labour of love.”

Priyanka posted a picture in a green saree and wrote on Instagram stories, “Indian handlooms are known to be unique and a work of craftsmanship. Let’s lend our support to the weavers and artisans of the textile industry.”

Janhvi shared an image of her most favourite handloom saree. “The weavers and artisans in our country are truly unmatched in skill and creativity. The best in the world,” she wrote.

Dia Mirza said she is proud of Indian heritage. “Our weavers need all our support and love. This National Handloom Day, let’s celebrate the rich legacy of our Indian weaves and textiles. There is nothing like a handloom saree,” she wrote along with an image.

—With inputs from agencies