Envoy wishes ind
london: India’s High Commissioner to the UK, Ranjan Mathai, has echoed the sentiments of thousands of Indian cricket fans in Britain, wishing that the year 2015 would again prove to be India’s at the World Cup. “Cricket is a British game which we have converted into an Indian game,” Mathai said. “I hope we win the World Cup this year and prove once again how Indian cricket really is,” he said at the UK launch of a new book ‘Cricket World Cup: The Indian Challenge’ here on Wednesday. The book is a chronicle of the World Cup from an Indian perspective, says its author Ashis Ray. It was recently presented to President Pranab Mukherjee too.
288m viewers for ind-pak
Mumbai: The most anticipated clash of the cricket World Cup created Indian television history as 288 million viewers tuned in to watch the defending champions take on Pakistan on February 15 in Adelaide. The game, which the Mahendra Singh Dhoni’s side comfortably won, was the most-watched television event in India in the last four years, since the finals of the 2011 World Cup. Star unleashed a host of innovations for the biggest spectacle in the country. A disruptive ‘Mauka’ campaign, which went beyond cricket on the field and leveraged fan passion in a unique way, went viral with over 17 million views online. Star roped in the biggest voice in Indian cinema, Amitabh Bachchan, for India’s biggest game as he debuted as a commentator with the Star Sports panel of Kapil Dev, Shoaib Akhtar, Rahul Dravid and Sanjay Manjrekar for the important clash.
Crowe in icc hall of fame
Auckland: New Zealand great Martin Crowe will be inducted into the ICC Cricket Hall of Fame during the World Cup match between New Zealand and Australia at Eden Park, here on Saturday. Crowe, 52, who is bravely fighting a relapse of a rare blood cancer disease, will be the third cricketer after India's Anil Kumble and and Australia's Betty Wilson to be inducted into the Hall of Fame during this edition of the 50-over showpiece event. Kumble and Wilson were given the honour earlier.
Signature campaign in NE
Guwahati: A leading cement brand of the North-East region has started a signature campaign among cricket fans in Assam to cheer the Men in Blue at the ongoing World Cup. The campaign has already collected over 60,000 signatures and cricket fans are showing much enthusiasm to sign in the boards.