With entering the Hotel Radisson Blu’s premises the vivid and colourful stalls is seen at Silk Exhibition organised by the Jharcraft.
The exhibition organised by the Jharcraft, showcases Kuchai Silk and other diverse varieties of silk sarees and dress material.
The handloom silk material displayed for the sale in the exhibition at Hotel Radisson Blu captured the attention of people from all sections of the society. Vast number of people turned down on weekend to explore the exhibition.
Silk sarees from Tamil Nadu to designer shawls from Jammu and Kashmir the denizens have varied choice to choose from at a nominal range of silk products available under one roof. Both designer as well as ethnic dress material and sarees are available for the local residents.
“This kind of silk exhibition gives buyers varied options to select from and also the dress material quality available at the exhibition is good,” said Himani Chandra, a local resident. Prominent silk saree range like Kanjeewaran sarees from Southern India and Tussar silk products are the main attraction in the exhibition especially among the women.
“We are putting this exhibition since 5 years and we are getting tremendous response from the locale residents. This is the perfect platform for the budding artists and weavers to showcase their skills and talent,” said, Saket Kumar, Manager, Jharcraft.
“We have also collaborated with Tamil Nadu firm Optex for promoting our Jharcraft products on a wide scale so that our artisans get maximum exposure,” Kumar further added. Silk products ranging from `2000 to 10000 are available in the Jharcraft silk expo.
“We work with local artisans and weavers from different villages in all the districts of Jharkhand. With the help of different self help groups our organization target small clusters and depute weavers and artisans who works under the guidance of designers. Presently we have more than 3 lakhs weavers,” said, Shefali Kongari, AGM, Marketing and Export, Jharkhand.
Apart from silk stuffs other varieties of fabrics like crepe, georgette, Kalamkari, Phulkari work is also enticing customers in the exhibition. Representatives of various states like Bihar, Odisha, Madhya Pradesh, Tamil Nadu, Jammu and Kashmir, West Bengal, Chhattisgarh, and Uttar Pradesh were also present to showcase their silk products.
Sayeed Rifhat of Royal Silk weavers society mentioned, “We are from Varanasi, Uttar Pradesh, we get enormous amount of exposure to showcase our skills in this type of events organised in other state, we have been participating in the event since four years and the response is very positive from the local residents. We really do good business in Jharkhand.”
The main agenda of Jharcraft is to promote women empowerment and child welfare. “Since 2007 I am associated with the Jharcraft and my livelihood has really improved. I have joined the Jharcraft as the weaver and now I am also working as sales executive with the Jharcraft. Our motto is to provide customers with unique designs and worthy products,” said Shadanand Ram of Jharcraft.
The exhibition was inaugurated by Development Commissioner, R S Poddar and Himani Pande, Secretary, Industries on August 27. The Jharcraft Silk exhibition will continue till September 1.