The Himalaya Drug Company brings its flagship initiative — Muskaan to West Bengal. Championing the cause of treating cleft for children in need, Himalaya Lip Care launched its campaign ‘Ek Mutho Hanshi’ in Kolkata on November 18, 2019 in collaboration with Smile Train, the world's largest cleft charity, to provide free life-saving cleft surgeries to children.
Rajesh Krishnamurthy, Business Director-Consumer Products Division, The Himalaya Drug Company, kickstarted the event with great fervor. “This year, with our campaign we are committed to raising awareness in West Bengal about cleft and the importance of early intervention to help children with clefts lead a happy and fulfilling life. Through this initiative, more than 550 children have received cleft surgery till date. Our endeavour is to continue transforming the lives of many more children with clefts and help them achieve their dreams,” he said.