For the BJP’s most popular leader language is no longer a barrier to reach every nook and corner of the country through social media. Tweets of the BJP’s campaign committee chief for the 2014 lok Sabha elections, Narendra Modi is being instantly translated in more than 10 different languages.
Saffron party’s probable Prime Ministerial candidate is literally ruling on cyberspace compared to any other political personality in India. If sources in the Gujarat Chief Minister’s office has to be believed, his fan following in the different parts of the country are translating his messages on their own. Anything expressed on Twitter by Modi would get translated in Assamese, Bangla, Odia, Kannada, Malayalam, Marathi, Telugu, Tamil, Urdu and Sanskrit. “These are the efforts of IT savvy volunteers, who are putting efforts by developing Twitter accounts in the multiple languages,” said an official source.
Sources said that Modi has large fan following including educated Muslim youth too who voluntarily translate his tweets in Urdu. Modi’s Urdu tweets after the creation of Telangana were widely read by Urdu-speaking people across the country. Apart from Urdu, Modi’s tweets in mother of all languages — Sanskrit — has generated lots of interest amongst people, especially youngsters.
Sources close to the Gujarat Chief Minister says that numerous websites have been developed by volunteers who are contributing their bit to bring his messages forward. Interestingly, Modi’s Twitter account is being followed by almost 20 lakh people and the number is constantly increasing. Those who know NaMo from his early days, say that his penchant for technology is not new. Even in early 90s, he used to take interest in latest gadgets, they say adding that when digital diaries were introduced in India, he used to make sure that he would have the latest version with him. The virtue of being updated constantly is helping him to score over his competitors as he was the first off the block with his reaction, no sooner did the Union Government endorse the creation of Telangana State.