Himachal Government, which is set to complete its three years tenure, has planned to launch a publicity campaign through social media amid Covid-19 pandemic.
The BJP led State Government will complete its three years tenure in Himachal on December 27.
The Chief Minister Jai Ram Thakur on Wednesday held a meeting with senior officers regarding the celebrations of his government’s three years tenure.“The government is planning a memorable function to mark this occasion at Shimla,” he said.
Thakur said that the function would be celebrated by fully adhering to the social distancing norms.
The Information and Public Relations Department Department apart from bringing out publicity literature should also prepare a documentary highlighting flagship schemes, initiatives and achievements of the Government.
A special campaign must also be prepared through social media, he directed.
He asked the officers concerned that an effective media plan must be prepared for proper distribution and dissemination of various policies and programmes and achievements of the State Government.
The Chief Minister further said that the Department must ensure optimum use of various means of communication to publicise the achievements and schemes of the State Government. The Department should also prepare an aggressive media plan for next three months after the code of conduct in wake of panchayat raj institutions’ elections are over, he added.
Thakur also directed the officers to bring out special issue of Giriraj (newspaper) on the occasion.
The Chief Secretary Anil Khachi assured the Chief Minister that administration would spare no stone unturned to make the event a memorable one.