Beleaguered Canadian handset maker Blackberry has made its fresh attempt to check to its falling market share with the launch of Z30 featuring its latest operating system 10.2 version in India priced at Rs 39,990.
Introducing the high-end Z30 smartphone, BlackBerry said the device -- which was originally priced at Rs 44,990 -- will be available in retail stores across the country early next week this is being done keeping in mind festival season rush. The firm is also offering 12-month EMI options for purchasing its latest premium segment offering.
While discussing the financial health of the company, India Managing Director Sunil lalvani told The Pioneer "We are here to stay. We have $2 billion in cash reserves and zero debt, would help it to fuel its research and development need, we are not going down financially".
On the recent developments at the global level, including letter of intent (loI) agreement with FairFax Financial Holdings limited regarding the acquisition of the company for $4.7 billion lalavani said this is all speculation yes we have received a lOI from FairFax Holdings and Blackberry has set up the committee to evaluate various alternatives so one of the alternatives could be partial sale or strategic partneship.
"We have sent out open communication to all the stakeholders in the country, including retailers, channel partners, app developers and others that the company is doing well in country," he added.
In addition to the BlackBerry Z30 launch, the company also announced that the BlackBerry Messenger (BBM) had been downloaded over 10 million times on Android and iOS platforms in just 24 hours after the availability.