Business

Micromax swears by 4G, to roll out five more devices

PTI
With 4G deployment gaining pace in India, domestic handset maker Micromax today said it will beef up its portfolio of lTE-enabled handsets, with plans to add 5 new smartphones in the next 2-3 months.Micromax currently has two 4G-enabled devices in its portfolio, priced above Rs12,000.  “There is a lot of interest around 4G. We will offer customers the features they look for at affordable prices. We plan to add 5 new 4G devices in the next 2-3 months across price points,”
Micromax Chief Marketing Officer Shubhajit Sen told PTI. Increasingly, handset makers are introducing smartphones that support 4G, which allows users to access high-speed Internet. Currently, players such as Airtel and Aircel offer 4G services in India while Reliance Jio has a pan-India licence plans to launch its services soon.