Cricketer Virat Kohli has retained his position as India's most valuable celebrity brand in 2021, despite losing over a fifth of his worth in the year that saw the batsman stepping down from captaincy Kohli's value was pegged at USD 185.7 million (close to Rs 1,400 crore) which is down from USD 237.7 million in 2020, the report by consultancy firm Duff & Phelps said.
Actor Ranveer Singh has pipped older peer Akshay Kumar to become the second most valuable celebrity in India with USD 158.3 million worth. Kumar is now ranked third with the brand value of USD 139.6 million.
Actor Alia Bhat at fourth rank overall is top among females with a brand value of USD 68.1 million, and is followed by Deepika Padukone with USD 51.6 million of worth. Padukone is at the seventh place on the list.