As part of its initiative to drive mobile internet adoption in the country, telecom giant Vodafone partnered with Twitter to offer subscribers free access to the microblogging website for three months.
Under the partnership, Vodafone subscribers will be able to access and tweet without incurring data charges when they visit the Twitter website or the official Android app for three months. After a price war for offering the cheapest call rates, telecom operators are now aggressively pushing data services, especially 3G. Many operators, including Airtel, Vodafone and Reliance have already slashed usage charges to get more subscribers to consume data.