Chief Minister Dr. Mohan Yadav, while addressing ministers ahead of the Cabinet meeting on Tuesday, announced that a state-wide campaign is being observed from May 26 to 31 to mark the 300th birth anniversary of Devi Ahilyabai Holkar. The campaign includes a series of events centered around women's empowerment, entrepreneurship, health, and leadership. Dr. Yadav informed that the campaign commenced on May 26 with his visit to Jabalpur, where he interacted with members of the ‘Lijjat Papad’ women’s group and local leader Gyaneshwari Devi. On May 27, ‘Jan Kalyani Parv’ was observed across the state, featuring competitions focused on the life and ideals of Devi Ahilyabai Holkar. On May 28, "Innovation, Entrepreneurship & Leadership Day" will be celebrated under the ‘Srijansheel Ladli’ initiative, with a state-level Women’s Entrepreneurship Fair scheduled in Betul. The following day, May 29, will see a focus on women’s health and wellness under the theme ‘Arogyamayi Naari’, with special programs organized in Chhatarpur. On May 30, health camps will be conducted at both district and block levels. The same day, ‘Ahilya Vahini’ events will take place, including dialogues with prominent women athletes and youth, and women’s bike rallies will be held across the state with the theme ‘Self-Reliant Women, Empowered Nation’.
The campaign will conclude on May 31 with the Women Empowerment Mega Conference at Jamboree Maidan in Bhopal, which will be attended by Prime Minister Shri Narendra Modi.