Seven girls of the city will be heard on radio as Radio Rockstars of Mediker’s ‘Pyar Se Suljhaye’ programme being aired on All India Radio.
Notably, Mediker Anti-lice Treatment, the kids’ favourite anti-lice brand, has announced this month’s winners of Mediker ‘Smart Kalakaar Ki Khoj and has selected seven girls from Bhopal for the programme ‘Pyar Se Suljhaye’. This programme will be broadcasted from Rewa on Wed and Fri at 18:15 hours.
Mediker in partnership with SHARP (School Health Annual Report Programme), created ‘Smart Kalakaar Ki Khoj’, a contest for kids across Bihar, Uttar Pradesh and Madhya Pradesh. On entering the contest, kids can get a chance to become a Radio Jockey (RJ) and host the programme ‘Mediker Pyaar Se Suljhaye’ programme for a week. The campaign completed over 378 episodes and has provided over 100 smart girls an opportunity to fulfill their dream of becoming Radio Rockstars.
One of key aims of the brand is to turn lice Negative to life positive for kids. Through this initiative, Mediker also attempts to address every mother’s concern about her daughter achieving success in life.
Kritika Namdev, one of the winners of Smart Kalakaar Ki Khoj contest from Gokul Das Public School in Khargone while talking to mediapersons said, “I am thrilled to win the Mediker Smart Kalakaar Ki Khoj contest, which has given me a great opportunity to showcase my talent and people in different states can hear me on radio.
This is a great motivation for me at this young age. My parents and teachers are also encouraging me to reach greater heights and become India’s favorite RJ. I am grateful to Mediker for giving me this platform.”