Pashudhan Sanjeevani, the veterinary care helpline, a joint initiative of Animal Husbandry Dept (AHD) of Madhya Pradesh Government and Bharat Financial Inclusion Ltd (BFIL) launched by Chief Minister Shivraj Singh Chauhan in the year 2018 has till date provided treatment to more than 4 lakh cows in the State of which 2 lakh cows were suffering from critical health conditions.
Commenting on the State Government move to set up a dedicated body to promote conservation and welfare of cows, Srinivas Reddy Vudumula, Chief People Officer & Head CSR, Bharat Financial Inclusion Limited said, 1962 Pashudhan Sanjeevani helpline service gave us good insights on the importance of cattle and its health to the agricultural economy.
Cows specially are critical as they provide most necessities to people in rural areas farming, manure, food, transport, fuel and medicines.
We experienced the delight of farmers when their cattle were nursed back to good health through timely care. Conservation and welfare of cows will only help enhance economic wellbeing of rural folk.”
During the Lockdown phases, the 1962 Pashudhan Sanjeevani helpline service helped over 66000 farmers by treating 68,306 livestock even in red zones.
The timely and quality services of Sanjeevani helped treat 48,323 livestock of critical condition, saving lives, during the Covid-19 outbreak and lockdown. Since the start of project-till date, 1962 Pashudhan Sanjeevani has treated more than 8.50 lacs livestock covering over 6.4 lacs farmers & saved lives of over 5 lacs livestock.