A two-day national seminar on ‘Issues in Communication Research’ is being organised at Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal.
On the first day of the seminar, the proceedings were held in four sessions. In the first session Prof Pooja Rana from Amity University, Gurgaon, enlightened the students with research design issues and explained them how to overcome the obstacles in research. She also explained the students about how to carry research in New Media and various other fields. In the next session Ravi K Dhar, Director Jagannath International University elaborated about the control of Business houses over media and journalists.
He said that in current scenario, there is a need to do Commercial research to run the business. Any business house, who wants to establish itself in the market, needs a variety of information regarding business. Various advertising campaigns are designed to fulfill this objective based on the research done. In the third session Vice Chancellor of Makhanlal Chaturvedi University, Prof BK Kuthiala gave direction to the students to perform research in meaningful way.
He enlightened the students with the Indian Concept of Research. In the last session, Communication Research expert BS Naagi shared his experience of research and explained the students that how to handle tools of the communication research and the simple ways to analyze the data of research.
On this occasion, Head of Management Department Avinash Bajpai, Head of Mass Communication Department Sanjay Dwivedi, Head of Advertising and Public Relations Department Pavitra Shrivastava, Head of Communication Research Department Monika Verma were present.