Minister for Tourism and Narmada Valley Development Surendra Singh Baghel reviewed activities being carried out through digital marketing and social media platforms for wide publicity by the Madhya Pradesh Tourism.
Baghel hoped that activities should be carried out keeping in view competition, new vision and profitable business in tourism sector.
It was informed through presentation that publicity of Madhya Pradesh Tourism is also being conducted at global level. Facebook, WhatsApp, Twitter, Instagram and videos are being utilized thoroughly in this connection.
There are over 11.49 lakh followers on facebook and over 51,686 on instagram. The ‘MP In My Basket List’ contest of Madhya Pradesh Tourism has also received good response from the people.
TVCs of Madhya Pradesh Tourism have become most popular and have been conferred with awards.
Principal Secretary Tourism Hariranjan Rao, Managing Director of Tourism Corporation T Illaya Raja, Additional Managing Director of Tourism Board Bhavna Valimbe and other officers were present at the meeting.