With more and more Indians becoming Internet savvy, job opportunities in the e-commerce sector are on the rise, be it for a person who has just cleared his Class X to someone with a professional degree. Roopesh Agarwal tells you that with new players entering this sector, career prospects in this field have got a lucrative boost
Over the last few years, e-commerce industry has been much talked about and it is in the limelight as one of the major sector for job opportunities. In India, one out of three people are accessing the Internet today. This has brought a revolution in the lifestyle of the people in the country.
People are becoming more Internet savvy and it has resulted in increasing volume of business transactions happening over the internet platforms. There has been a rapid change in online buying behaviour at present in the country and trend is quite positive and forward looking. The marketers are leveraging the online platform in a big way and investing hugely to make presence felt prominently and sell their products and services.
An unprecedented growth in the sector has brought a new wave in the job market. New jobs are being created by this sector which is not restricted to one or two functional areas but covers wide array of work profiles. E-commerce players need manpower in different departments to handle their day to day operation successfully.
Opportunities
The industry needs professionals in different areas. It may range from functions like IT, marketing, data analytics, back-office, online merchandising, content writers photographers, fashion designers, corporate communications and PR, finance and accounts, tele-callers, supply chain and logistics, graphic designing, etc. Professionals working in this sector come from different backgrounds. People from premier institutes to a Class X passout can find out a job opportunity in this sector. Recent findings by various research organisations show that the demand for various professionals in e-commerce sector is increasing at a fast pace. This is due to the increase in the volume of the business of almost all the existing players in the market and also the increasing number of new e-commerce players in the country. The industry has been witnessing a very healthy growth of more than 30 per cent year on year.
Industry experts opine that the growth is going to continue in the country since the market has not yet been tapped fully. As the number of Internet users increase even in the rural areas, the industry is poised to have a consistent growth in the near future.
Scope
The road ahead for e-commerce professionals is bright. In the next few years, there will be a demand for more qualified professionals in different functional areas. The job seekers should consider this industry as one of the most promising industries. The formula for success could be to dedicate more time and energy towards acquiring skill-sets and focus on the career goal.
Remuneration
The pay and perks are good but vary from department to department. Entrants could easily earn a monthly salary of Rs15,000 and goes higher with experience and qualification.
Skills
The industry requires efficient and able professionals who could cope up with the pressure and targets drawn by their departments. Basic academic qualification required to enter the e-commerce industry is Class XII pass. They can be a part of the customer care team to answer the queries. People with higher degrees or diplomas have huge opportunities and they can easily find a place in the industry. One important factor which needs to be considered is that this industry is fast paced and they need to upgrade their knowledge and information daily. Networking with the e-commerce professionals could be handy. These days networking plays very important role to get connected with industry professionals and strong referral could always provide an edge to the job seekers.
(The writer is founder & CEO with advertisement india.com)