The National Institute of Electronics and Information Technology (NIElIT), an autonomous scientific society under Ministry of Electronics and Information Technology (MoE&IT), Government of India, has launched Data radio, a new technology in reaching its students nationally over important communications. A text and voice based one way broadcast technology is introduced within the academic system in partnership with Data Xgen Technologies. DataMail’s Data Radio feature is available free of cost, where users can start their own ‘Data Radio Channels’ to amplify information in text or voice to their followers. This feature in the DataMail mobile app is based on a notification model and has a function to broadcast voice message to unlimited people and received by those who are tuned to the channel. Its feature can be used by the allied Departments of NIElIT also including faculties and mentors by opening separate Data radio channels to amplify their messages amongst their groups. Since it is a one way broadcast feature, it is designed to keep controls on revealing identities of neither the sender nor the receiver for security purposes