Digital Marketing
The Emeritus Institute of Management, in collaboration with Columbia Business School, has launched a course on ‘Digital Marketing: Customer engagement, social media, planning and analytics’. The 10-week certificate programme starting from October 6, 2016 has been uniquely designed to assist professionals to transform into digital marketers of the future. The programme focuses on how marketers can reach digitally savvy audiences, build deep customer relationships, and influence the digital path to purchase.
The course has been divided into 10 modules with 159 interactive lectures, 10 real world applications, 24 discussions, a case study, a capstone assignment and a simulation. Candidates with over five years of work experience as on September 1, 2016 can apply for the course. The last date for applying for this course is September 30, 2016. The course fee is Rs60, 485 approximately. For more information visit: http://emeritus.org/management-certificate-programs/digital-marketing/.
Master in Business Administration
Missouri State University (MSU), USA, has announced admissions for Masters in Business Administration. The programme thrives on predicting change in a global economy and challenging students to embrace its opportunity. It is Association to Advance Collegiate Schools of Business (AACSB) accredited. The course provides the entire knowledge spectrum and skills required of a business leader and strategic thinker of tomorrow.
The course offers rigorous training in business administration as the curriculum facilitates a combination of real-world experience, work placements, fieldwork and classroom-based activities related to Business and Finance management.
The student would also have completed an undergraduate degree in the relevant field from a recognised university are eligible to apply. A GMAT score of at least 500 is required to apply in MSU. English language requirement is TOEFl of 79 or 6.0 banded IElTS score in each component— reading, writing, listening and speaking. The duration of the programme is 18 months and the deadline to apply is October 2016. The course will commencement from January 2017. To apply, log on to http://international.missouristate.edu/india.