Avenues

In brief

Pioneer

State-of-the art school

The Muthoot Institute of Technology and Science, Nursing School and Colleges in Kerala has announced that the new state-of-the-art educational institution in Delhi —  Paul George Global School (PGGS) will be ready for the Academic Session 2015.

The global school is aimed at being unique, exemplar and one of its kind in the country. The academic blocks comprising of 56 class rooms will be wi-fi enabled. It will also give the differently abled students an ideal environment for holistic learning experience as well. Admissions commence from December for 2015 session.

MOU signed

Trivitron Healthcare Pvt ltd and The University of Tartu, Estonia, have signed an MoU, forming the basis of a broad scientific cooperation between India and Estonia. The cooperation will mainly be in areas related to mass spectrometry, microchips, sequencing, molecular diagnostics and bio-banking after the partners have chosen topics that are of interest to the researchers.

The aim, Jane luht, head of technology transfer at the University of Tartu said, is to forge contacts between employees with similar interests to exchange knowledge and develop solutions furthering people’s health.

Trusted educational institutes

The Hindu College, Delhi, has been voted India’s Most Trusted Educational Institute in a study by TRA (formerly Trust Research Advisory), a brand analytics and insights company. The study, titled India’s Most Trusted Educational Institutes–2014-15 (MTEI) was conducted among 7,710 respondents across 40 cities. Ranked No. 2 was Delhi IIT, followed by loyola College, Chennai. TRA’s study came up with more than 30,000 unique institutes of which the top 1000 are listed in the report. TRA also has two other research studies — Brand Trust Report (BTR) and India’s Most Attractive Brands (MAB).

N Chandramouli, CEO, TRA, commenting on the importance of education said: “Education is a fundamental component of society, and quite naturally the quality of an educational institute determines the quality of the students it creates. ”

Digital competition

Function Space announced the launch of their digital competition named Think recently. It is a first-of-its-kind competition conceptualised to hunt for breakthrough scientific ideas from people across all ages groups.

Entries are classified into three different categories — School level: Students up to Class XII, College level: Graduates and post graduates and teachers, researchers and professionals from any field. Aspiring participants can log on to http://www.functionspace.org/think to take part in the competition. The winning entries will stand a chance to win up to `2 lakh.

Speaking about the digital competition, Sakshi Majmudar, founder & CTO, Function Space, said: “Think! provides a unique digital platform for people of all age groups to share their innovative solutions and ideas on various real life and practical issues.”

2014 Management Summit

The International Management Institute organised Annual Management Conclave-Conventus 14, at their Delhi campus. The theme was Sustenance and growth in volatility, uncertainty, complexity and ambiguity (VUCA) times.

The event was inaugurated by SY Siddiqui (ceremony chairperson, chief mentor, Maruti Suzuki India ltd), Vinod Juneja (guest of honour, MD, Binani Group) and Rajeev Dubey (chief guest, president-Group HR, Mahindra & Mahindra).

The sessions focussed on Economic Policy Reform: Need of hour for corporate India and super entrepreneurship: Conquering globalisation, innovation and Sustainability.

Speaking about the conclave, Dr Pritam Singh, director general, IMI said: “The conclave was a perfect platform for MBA graduates who got a real peek into what the industry actually is. It cleared various doubts on VUCA and made the freshers understand how to deal with the crisis”. The conclave was a huge success with vast amount of learning for future managers to take home.

Start-ups and small businesses

Advaiya Solutions recently launched its packaged offerings for Digital Marketing Effectiveness for start-ups, small businesses, and new business ventures. With these packages, entrepreneurs can start digital marketing for their products, services or organisation with optimal efforts, and can scale as required.

uses a framework-based approach to holistically look at clients’ requirements and offer a packaged solution which best suits their business within their budget and other constraints. Clear benefits that clients get include building an effective digital strategy with their digital presence aligned with business plans, effectively reaching and attracting customers and building trusted relationship with them.

Commenting on this Manish Godha, CEO & founder, Advaiya said: “For digital marketing to be effective, it requires a 360 degree approach. The packages are designed to cover all these aspects of the client’s digital marketing efforts. We focus on leveraging digital marketing not just to reach and engage customers, but also to ensure that digital marketing efforts translate into relevant business outcomes.”