Holi, the festival of colors, is one of India’s most cherished celebrations, symbolizing the triumph of good over evil. Rooted in Hindu mythology, the festival is primarily associated with the legend of Prahlad and Holika. According to the Bhagavata Purana, Prahlad, a sincere follower of Lord Vishnu, was persecuted by his tyrant father, King Hiranyakashipu. His aunt, Holika, who was immune to fire, attempted to burn him alive by sitting with him in a pyre. However, divine intervention led to Holika perishing in the flames while Prahlad remained unscathed. This victory of devotion over arrogance is commemorated through Holika Dahan, a ritual held on the eve of Holi. Other significant references to Holi can be found in texts like the Vishnu Purana and the Narada Purana, which highlight the festival's deep cultural and spiritual roots. Traditionally, it has been a day of joy, where people come together to smear ‘Gulal’ on each other’s faces, exchange sweets, and forget past grievances.
The Changing Face of Holi
In the past, Holi was celebrated within close communities, with elders and children alike taking part in the festivities in a respectful and joyous manner. However, as urbanization and modern influences creep in, Holi has transformed into an excuse for reckless behaviour. Different sections of society experience Holi in vastly different ways—while some still cherish the festival with traditional ‘Gulal’ and flower Holi, others, especially the younger generation, often misuse the occasion in the name of fun.
One of the biggest issues today is the normalization of applying colours forcefully. The phrase “Bura na mano, Holi hai” (Don’t mind, it’s Holi) has become a shield for inappropriate conduct. This seemingly innocent phrase is often used to justify unwanted physical contact, harassment, and even violence. What should be a festival of happiness has, in many cases, turned into a nightmare for women, children, and even men who do not wish to participate.
A Festival or a Nightmare?
Reports of women being groped, intoxicated men creating chaos, and people experiencing emotional trauma due to forceful colour application have become alarmingly common. Social media floods with stories of individuals who were assaulted under the guise of ‘celebration.’ Many hesitate to step out during Holi, fearing unwanted advances and unsafe environments.
A recent case in Delhi highlighted this issue when a young woman was attacked by a group of intoxicated men who threw colours and water balloons at her without consent. When she resisted, she was mocked and told, “Bura na mano, Holi hai.” Such incidents are not isolated; they occur across cities, making Holi an ordeal for many rather than a celebration.
The Need for an Eco-Friendly Holi
Apart from the social issues surrounding Holi, there is also an urgent need to address its environmental impact. Chemical-based colors contain harmful toxins that cause skin allergies, respiratory issues, and pollution when washed into water bodies. Additionally, the excessive use of water during Holi leads to wastage in a country already facing severe water crises. Celebrating an eco-friendly Holi with natural colors made from flowers, turmeric, and other organic materials can help preserve the environment while ensuring the safety of participants. The tradition of ‘Phoolon ki Holi’ (Flower Holi), inspired by the celebrations in Vrindavan, is a beautiful and sustainable alternative to synthetic colours.
Holi Across Borders
Interestingly, while Holi is gaining popularity across the globe, many countries have adopted a more respectful approach. In places like the U.S., UK, and Australia, Holi events are organized with clear consent-based participation. The emphasis is on enjoyment rather than forced inclusion. Perhaps it is time for India to take a lesson from these celebrations and reinforce the importance of personal boundaries.
Reclaiming the True Spirit of Holi
Holi should be a festival of love, not fear. It is time to reject the toxic justification of “Bura na mano, Holi hai” when it comes at the cost of someone’s dignity and safety. If Holi is to remain a cherished festival, we must ensure that it is celebrated with consent and respect. It is also crucial to shift towards eco-friendly celebrations that do not harm the environment or individuals.
Instead of reckless behaviour, let’s embrace the spirit of Holi by celebrating responsibly. Choose ‘Gulal’ over force, flowers over fear, and respect over recklessness. Because true celebration only happens when everyone involved is truly happy.
BURA MANO JAB HOLI MEIN ZABARDASTI HO!
The writer is Founder & Director of HomeLife Services Pvt Ltd (www.thehomelifeservices.com). She is an MA in Mass Communication & Journalism from Gauhati University. Views are personal.
