Billboards featuring a glamourous image of US First lady Melania Trump and the caption: “Just imagine how far you can go with a little bit of English” were supposed to attract students to a language school in Croatia.
But the five roadside adverts were taken down yesterday after just four days on display, following a complaint from Trump’s lawyer in her native Slovenia.
The American Institute school in Zagreb “grossly violated Croatia’s law... Since they unlawfully used the image and personality of Mrs Trump for commercial purposes,” Trump’s lawyer, Natasa Pirc Musar, said in an email to AFP.
“By using her image to advertise their services they have unlawfully intruded on her personality rights,” she said.