

Milind Soman shares why he stays away from many brand endorsements
Some women had a good laugh and some were simply swooned by the way he lounges on a golden throne. Milind Soman was sure that his latest ad campaign will be a hit with women but what came as a surprise to him was that his male fans too were pretty impressed. “A lot of men now approach me to tell how much they like me in the Mantastic campaign. The term Mantastic is the new slang now to define fantastic men. I think lately there haven’t been many fantastic men around and this campaign inspires them,” said the model-turned-actor who enjoyed being a part of this ad campaign by Old Spice.
“If you will notice, I don’t do many brand endorsements. This one was a new-age campaign and I associate with the brand, so I agreed. One thing which I have strongly maintained is that I will never associate with any toboacco brand,” he said.
Over the years, Milind has associated himself with a lot of fitness campaigns and at present he is working on Pinkathon with Gul Panag. “It is promoting a cause along with fitness. We have been touring various cities with it and I am glad that it is doing good,” he said.