Casa Pop is a brand which is both unique and extremely versatile in it’s core DNA. Raseel Ansal Gujral, founder and creative director has spent three years to stabilise the brand which started as something edgy and explosive in colour. “These three years gave me time to mature the brand and to also have smaller products with quality along with a straightjacket pricing,” shares Gujral, who started her graphic collection because she wasn’t being able to express her experimental side through her luxury clients as they wanted something specific and comfortable – something worth spending for.
Through every product she designs, she wants people to take with them a little piece of joy. Not once, but everytime they look at it or use it.
Influenced by her father, Satish Gujral who always had animals in his art work, her products too reveal her love for animals – from leopards to majestic elephants.
However, the Pinkaholic, the name of the show is just out of her sheer addiction to the colour pink. “I just love all shades of pink.”