Many Bollywood actors have come forward to contribute monetarily in these times of crisis
Actor Priyanka Chopra Jonas has decided to donate $100,000 along with the organisation BON V!V Spiked Seltzer to the women out there who are working for the betterment of society amid the coronavirus pandemic.
Taking to her Instagram Story, Priyanka revealed that she was supposed to launch a promotional campaign with the brand in the next few weeks but due to the coronavirus pandemic, she decided to halt the plan. She will now use the resources for the four women who are in need.
She posted a video in which is seen requesting her users to nominate such women. “Our worlds changed quickly, and needless to say, we couldn’t go forward with our original plans to launch this campaign. Each week I’ll go live with @BONVIVSeltzer to share the stories of four women who are overcoming the struggles of our new realities in their own powerful way. If you know a woman we should highlight, visit the link in my bio for next steps. We are all in this together. #togetherwomenrise #partner,” Priyanka wrote.
The actor also issued a statement, which read: “If you know a woman we should highlight, share her story with us, whether she is in the service industry, from a large business, small business owner, or first responders on the front lines. We want to commemorate her. #TogetherWomenRise.”
The actor and her husband Nick Jonas have also donated to organisations like the PM-CARES Fund, Unicef, Feeding America and Goonj.
There are several other actors from the industry who are doing their bit. Actor Ajay Devgn will also be donating Rs 51 lakh to Federation of Western India Cine Employees (FWICE) to aid daily wage film workers, who have been left without jobs due to the lockdown amid the ongoing coronavirus pandemic.
Confirming the news, Ashok Dubey, general secretary of FWICE, said: “Ajay has pledged to donate Rs 51 lakh to FWICE. I’m glad that people like Ajay and Rohit (Shetty) are helping the daily wage workers who need it the most during the downtime. We have received more enquiries from others wanting to provide monetary help. We are providing them the account details. I hope more and more people come forward to help daily wage workers,” Dubey added.
Bollywood superstar Salman Khan was the first industry bigwig who took the initiative to help the 25,000-odd daily wage workers of the film industry whose lives have been affected owing to the lockdown.
Filmmaker Rohit Shetty subsequently donated Rs 51 lakh to FWICE. Frames Production Company and Shashi Sumit Productions have also provided ration and money for the cause. FWICE will utilise all the donated money to help its daily wage workers like junior artistes, stunt artistes, light men, and spot boys amongst others.
Bollywood actor Vicky Kaushal also donated Rs 1 crore to Prime Minister Narendra Modi's relief fund and Chief Minister's (Maharashtra) relief fund, to lend support to the ongoing battle with COVID-19 pandemic.
He also shared a note on Instagram: "While I am blessed enough to be seated with my loved ones in the comfortsof my home, there are many who are not as fortunate. In this time of crisis, I humbly pledge to contribute an amount of Rs. 1 crore to PM-CARES and Maharashtra Chief Minister Relief Fund. We are in this together and we'll win this together. Let us all do our bit for a healthier and stronger future."
Many Bollywood celebrities like Akshay Kumar, Kartik Aaryan, Diljit Dosanjh, Anushka Sharma among many others have come forward to contribute monetarily in these times of crisis.