IndianOil’s Director (Refineries) Sanjiv Singh launched the Clean India Mission from the national capital by launching the campaign in lucknow. Singh led from the front and got down to the task of removing polythene bags from a clogged drain outside a local college.
He thus conveyed the message that in order to make the mass movement successful, mere tokenism will not suffice. Singh also addressed the IndianOil team and the employees of IndianOil retail outlet and said that each and every citizen had the power to make a difference and contribute towards a change in the country. He also called upon the need to inculcate cleanliness as a habit and take small steps to ensure that our surroundings are clean. Singh encouraged children and the youth to take the lead in this endeavour.
The launch of Swachh Bharat Abhiyan on October 2 saw people from all walks of life contributing their bit in realising Gandhi’s dream of a clean India. leaders and heads of organisations administered pledges and swept roads and offices.