No settled family or community has ever called its home place an ‘environment'. None has ever called its feeling for its home place ‘bio-centric' or ‘anthropocentric'. None has ever thought of its connection to its home place as ‘ecological'. The concepts and insights of the ecologists are of great use in our predicament, and we can hardly escape the need to speak of ‘ecology' and ‘ecosystems'. But the terms themselves are culturally sterile. They come from the juiceless intellectuality of universities.