Soon after technology giant Apple reported its first-ever quarterly drop in iPhone sales in April, a new report has found that ‘the outlook for iPhone demand keeps getting murkier’ as other leading smartphone brands like Samsung make inroads in the market.
The number of iPhone units sold would tumble 12 per cent from 2015 and the upcoming iPhone 7 would be ‘a marginal cycle at best’, New York Post reported, quoting a Wall Street analyst on Friday.
Recently, retail data insights and consulting business Kantar Retail reported that Samsung's Galaxy 7 line of smartphones grabbed 16 per cent of total sales in the US during the three months ended May 31, exceeding the 14.6 per cent of sales for the iPhone 6s. As the momentum of the 6s has slowed down, investors are worried about iPhone 7 that the device might not be a significant upgrade. Mark Moskowitz of Barclays forecast that this year's iPhone unit sales would total 203.7 million down from 231.5 million last year.