Tottenham completed the signing of Richarlison from Everton on a five-year deal for a fee that could reportedly rise to £60 million ($73 million) on Friday.
The Brazilian international will add greater depth to the Spurs forward line, although he has a tough task ahead to dislodge either Harry Kane or Son Heung-min from his two favoured positions up front and on the left of the attack.
Tottenham will pay an initial £50 million fee with a further £10 million in performance-related bonuses.
Richarlison becomes Spurs' fourth signing of the transfer window after Croatian winger Ivan Perisic, midfielder Yves Bissouma and goalkeeper Fraser Forster.
The London club have heavily backed manager Antonio Conte after the Italian secured Champions League football next season.
"We are delighted to announce the signing of Richarlison from Everton, subject to a work permit," Tottenham confirmed in a statement.
"The Brazil international has signed a contract with us until 2027."
Richarlison scored 53 goals in 152 appearances for the Toffees, since joining from Watford for £50 million in 2018.
Six of those goals crucially came in his final nine appearances for the Toffees to keep them in the Premier League.
Despite staying up, Everton were still under pressure to sell due to financial fair play requirements.
Man City sign Ortega
Manchester: Stefan Ortega said he is living the dream after the German goalkeeper secured a move to Manchester City on Friday.
The 29-year-old was a free agent after his contract at Arminia Bielefeld expired and is expected to provide back-up to first-choice stopper Ederson.
"This is a fantastic move for me," said Ortega.
"Manchester City are an amazing team - a squad with world-class quality in every area.
"To be given the chance to join this group of players and help continue the club's success is a dream for me."
Ortega is likely to take the place of American goalkeeper Zack Steffen, who is reportedly set to join Middlesbrough on loan in a bid to get more first team football ahead of the World Cup.
Vitinha joins PSG
Paris: Portugal midfielder Vitinha joined Paris Saint-Germain from Porto on Thursday in what is the French champions' first foray into the transfer market.
With PSG still negotiating the exit of coach Mauricio Pochettino and the naming of Christophe Galtier as his likely replacement, Vitinha signed a five-year contract with the French capital club.
Vitinha made his first-team debut for Porto in 2020 before joining English Premier League club Wolverhampton Wanderers on loan for the 2020/21 season and playing 22 games in his first experience abroad.