

Balaji Telefilms has launched its latest show on Colors, Kasam…Tere Pyaar Ki, a love story that goes beyond this life and onto the next. To tell you what all the show has in store for you, PRAKRITI ROY reports from Mumbai
Ekta Kapoor is set to woo TV audiences again with her new show on Colors, Kasam…Tere Pyaar Ki. For the lead characters, Ssharad Malhotra (of Maharana Pratap fame) and Kratika Sengar (of Jhansi Ki Rani fame) have been cast as Rishi and Tanu, the star-crossed lovers whose love goes beyond lifetimes.
The love story is about the impudent Rishi and romantic Tanu, childhood friends who fall head-over-heels in love, only to be ripped apart by destiny. However, their love goes beyond this life and Tanu is born again to enter his life once more. The tragedy alters their life, turning Rishi into a hard, cynical man.
Talking about his character, Ssharad said: “Rishi doesn’t believe in love. He is a casanova who just uses girls. How he falls in love with Tanu is something for the audience to see. This role is very different from the other two shows I’ve done, but I hope the audience loves me as Rishi also.”
Kratika added: “Kasam…Tere Pyaar Ki is all about the power of love; its ability to shine through in the toughest situations and extending into eternity. For us, the show has been a journey of passion as we delve into our hearts to showcase the powerful sentiments felt by Rishi and Tanushree. I hope that the viewers feel the love that we’re trying to portray on screen and support us wholeheartedly.”
Interestingly, both the lead actors earlier came in historic shows where they played significant characters like Maharana Pratap and Rani Jhansi. “This show happened very quickly after the previous one, so I’ve still not absorbed the character and got into it. It’s a big leap from playing Rani Jhansi and I spend a good 15 minutes in discussion with my director before each scene,” Kratika says. Adding to this, Ssharad said: “This is my 10th year in the industry and this is only my third show. I am extremely picky about my roles and pick only interesting ones, including the role of Rishi.”
The story of the show is being deemed as not a regular love story. Ssharad says that he will be portraying a lot of different shades, unlike a one-dimentional TV hero. And producer Ekta Kapoor says that she has tried to add a lot of spunk to Tanu’s character, giving it shades of grey, as much as the medium of TV permits.
The cast also includes actors like Vijay Kashyap as Raj Singh Bedi (Rishi’s father), Vibbha Chibber as Rano Bedi (Rishi’s mother), Vishnu Sharma as Virender Khurana (Tanushree’s father), Jyoti Gabba as Sharda Khurana (Tanushree’s mother) and many more.
The show went on air on March 7, 2016, and airs every Monday to Friday at 10 pm.