Any voter who shows his inked finger after casting vote on April 17 can avail a discount at Jharcraft outlets in Ranchi. Jharcraft, India’s largest Tasar Silk manufacturer and retailer, has announced 20 per cent discount at its stores in Ranchi at the show of its customer’s voter’s id mark.
Jharcraft Managing Director Dhirendra Kumar said, “This is first of its kind to encourage the people to come out and vote in large number. Apart from showing their inked finger the voters have to produce their ID card to avail discount at the store.”
Jharkhand’s symbol of pride and honour, and the renowned store has strongly stands for the country’s growth and development. It has taken this step to motivate the people for participating in the upcoming lok Sabha elections. The indelible ink on voter’s forefinger will serve as the discount coupon and he or she can enjoy the discount benefits at Jharcraft stores.
He further added, “Jharcraft believes in unleashing the potential of the people for the greater good. This campaign falls under the same category, where we want to raise awareness about the importance of voting, and the impact it could have on choosing our leaders for tomorrow. So yes, we are rewarding people to be responsible.”