The city market is flooded with varieties of crackers catering to the need of all age groups. This year too denizens can avail various types of crackers ranging from magic pipe to cake bombs. Different brands are available for the denizens in market. Every year, colourful crackers grab the attention of people. Campaigns for a noise free and safe Diwali have undoubtedly taken a toll on sale of firecrackers. However, it crackers remains a favourite with kids and elders too who would not let the festival pass off without it.
On the other hand, crackers sellers are doing brisk business in the city. “This time is we have brought special crackers to lure public, especially children. Few crackers are just being sold in the name of celebrities. One such example is Dhoni crackers which are being sold. Dhoni senior, junior and power are grabbing the attention of kids. As soon as the first week of November gets over, sale of crackers is going to increase,” said the Marketing incharge of Sahu and sons fireworks, Vivek Sahu.
“The craze of crackers is increasing among the denizens. People today do not mind spending thousand bucks on branded crackers. Presently we have four different brands like cock, classic, supreme and sony. Moreover as the wedding season is approaching people are buying crackers for wedding purpose too. We too are giving offers and discount to buyers who are booking crackers for their wedding purpose,” added Sahu.
Bursting of crackers begins two days before Diwali in almost every household. “Buying crackers has always been governed by choices of kids. We live in the joint family; five teenagers are there in the family who just cannot celebrate Diwali without fireworks and crackers. Moreover festival of light is just not complete without the crackers. Elders too get involved in busting crackers with the younger people,” said Kiran Mehta, a mother of 13 years old kids.
Manufactures have renamed few crackers and given them attractive names in order to attract customers specially the teenagers.
“Few old crackers are now presented with the new attractive cartoon characters names. Navrang real torches, Magical Chakri, Two in one, Navrang Rocket, Aerial Avalanche, Nozz teeller, E- 20 are few crackers which are new in the market. However people do visit the shops asking for Chatai bomd, rockets, Chakri and other old stuff,” said Bimal Singhania of Trade Friends.