Dell India, has announced a range of ‘zero cash’ financing options for consumers making it easier to purchase a computer. The financing options will be available for customers to avail through Dell’s association with Bajaj Finance limited, and credit cards from leading partner banks till December 31.
The financing options give consumers the chance to buy a PC at zero interest, waiving the initial processing fee, as well as ‘zero dealer buy down’ to empower retailers with better margins. With this announcement, Dell has also introduced a groundbreaking 6 month interest-free EMI option with zero down payment, on credit cards from leading banks (SBI, AXIS, HDFC, ICICI and Citibank).
Ritu Gupta, director, marketing, consumer & small business, Dell India said, “It is our goal to ensure that in addition to offering innovative technology solutions for multiple user needs, we are able to empower our customers to purchase a PC with ease. Purchasing a personal computer for the home or for an individual is regarded as an important buying decision and we want to make the process as simple and hassle-free for our customers as possible. We are responding to the current needs of our customers and partners with zero cash financing offers that add value to the relationships we have established with our partners, and to enable access to PC technology, in any retail format that customers choose.”