Insecticides (India) ltd (IIl), an agro chemical company, is targeting a total of Rs25 crore sales in Chhattisgarh this fiscal — nearly 40% more than the sales it generated the previous fiscal, on the back of growing popularity of its product ‘Pulsor’ in the State.
The company’s product ‘Pulsor’, a Japanese fungicide is used for treating ‘Sheath Blight’ disease in the paddy crop.“Insecticides (India) has been aggressively working in Chhattisgarh since inception. But with new products added in the kitty like Pulsor, Hakama and xplode, we plan to increase our market share here within the next 2-3 years. Paddy being one of the main crops here, which is grown twice a year, Pulsor has a tremendous market in the State. Rajesh Aggarwal, managing director (IIl) told reporters here.
Chhattisgarh is the focus State for the company this year. The company had recorded sales of around Rs18 crore in Chhattisgarh in fiscal 2013-14, up from the planned target of Rs16 crore, he said.