PANTAlOONS JUNIOR FASHION ICON ANNOUNCES WINNERS

Four kids from Delhi & Noida conferred with Pantaloons Junior Fashion Icon title at Noida

Vibrant attires and stellar performances by junior fashionistas captivated the audience at the grand regional finale of the Pantaloon’s Junior Fashion Icon (PJFI) at the Pantaloons, GIP Mall, Noida, Delhi.

The event witnessed some great performances by kids. Seven-year old boy from New Delhi, Parth Agarwal, Seven-year old girl from Noida, Nitanshi Goel, 10-year old boy from Delhi, Maulik Chopra, 12-year old boy from New Delhi, Pratham Dikshit were conferred with the title of PJFI at Noida.

Six-year old girl Arwan Gupta, 10-year old girl Pia Khurana, 11-year boy Vanij, 12-year old girl Vividha Dembla and 13-year old boy Royan Jain were adjudged as runners-up.

It was a delight to see the kids walk down the ramp with confidence and elegance. The kids presented the denim and casual range sporting Pantaloons exclusive apparel brands—Poppers, Chalk, Bare and Ajile.

PJFI—the biggest junior model hunt in the country is based on the premise that there is a ‘star’ in every house. Over 6,500 kids from across the county participated in this model hunt. The auditions were held across 18 cities culminating into four regional finales.

Mr. Shital Mehta, CEO Pantaloons said, “Pantaloons Junior Fashion Icon is a tribute to the children of today by India’s favourite family fashion destination—Pantaloons. Today’s children are quite discerning and style conscious, Pantaloons Junior Fashion Icon provides a platform for kids to showcase their talent and flair for fashion.”

Contestants were divided into three age groups 4-7, 7-11 and 11-15 years.  Every age group comprised two winners and two runners-up— boy and girl, respectively. Moreover winners were also declared under the ‘Best Smile and Most Photogenic’ categories.

The panel of judges comprised well known industrialist Vikas Bidani, Delhi-based artist leena Bidani, fashion designer Niket Mishra, Managing Trustee of Fashionista Neetu Maniktala and Director of Makeovers Vandana lal.

Winners of the model hunt will feature in Pantaloons kids campaigns and communications. However more than anything, every child participating will take home fond memories of all the excitement, rehearsals and indication to stardom.

Pantaloons houses 10 apparel brands for kids, including six exclusive apparel brands. At Pantaloons, shopping for kids wear is a joy—as there is something for every child, for every occasion. The kids collection, includes Chirpie Pie for infants (age 0-2 years), Chalk for little boys and girls between 2-7 years, Poppers, Bare and Ajile for kids between 7-16 years. Besides, Akkriti also has an exciting range of ethnic wear for kids between 2- 12 years.