Infosys ropes Carlos Alcaraz as global brand ambassador

IT services company Infosys on Wednesday announced it has signed up seven-time Grand Slam Champion Carlos Alcaraz as its global brand ambassador. Further, Infosys — leveraging Infosys Topaz, an AI-first offering powered by generative and agentic AI technologies — will now work with Alcaraz and his coaching team to develop an AI-powered match analytics and a personalised performance application to aid match preparation and in-game strategy.

Beyond the court, the partnership also extends to joint initiatives between Infosys and the Carlos Alcaraz Foundation, to leverage technology to drive social impact, focusing on tech-for-good initiatives.

Overall, Infosys said, the collaboration is a convergence of excellence — the relentlessness and grit of a champion combined with the consistency and AI-powered innovation of an enterprise technology leader — celebrating the champion mindset across tennis and global businesses.