BJP plans 1-month campaign for PM’s 25-year milestone

The BJP on Saturday said that it will launch a month-long Seva Sankalp Abhiyan across the country from September 17 to mark the completion of Prime Minister Narendra Modi’s 25 years in public life as the head of the Government and his contributions.

During the nationwide campaign, the BJP will reach out to every section of society, including youth, women and farmers, through various programmes, party national general secretary Vinod Tawde said.

Every year, the BJP observes a fortnight-long Seva Pakhwada across the country to mark Prime Minister Narendra Modi’s birthday on September 17. “Modi’s personality is such that he is dedicated to service at every moment,” Tawde said.

“As Modi is going to complete 25 years (as the head of the Government) on October 17 this year, since he first took oath as chief minister of Gujarat on October 7, 2001, we decided to launch a nationwide month-long campaign, Seva Sankalp Abhiyan, keeping the significance of this 25-year milestone in mind,” he told reporters at the party 
headquarters.

This month-long campaign will feature various activities centred around the “spirit of service that is so integral to Modi’s personality,” the senior BJP leader added.
Tawde said that during the month-long Seva Sankalp campaign, the party workers will reach out to 14 lakh Anganwadi workers across the country to honour them for their contributions, organising Anganwadi Saman and Matru Samman programmes.

Other events to be organised during the campaign would include Seva Mein Mera Yogdaan and Rashtriya Innovation Challenge, especially for youth, he said.
“Under the Seva Setu Abhiyan, we are going to appeal to people, especially youth, to engage in social service activities and make reels for others to get inspiration to do such work,” Tawde said.
He mentioned that they can make reels while undertaking social service activities, like cleanliness drives, tree plantation, connecting tuberculosis patients with the Government scheme that seeks to eradicate the disease.

Asked where such people will post their reels, the BJP leader said, “We will create a platform for that.”
Tawde said that under the 15-day-long Seva Setu Avhiyan, the BJP workers will organise camps across all blocks to help enrol people in various Government welfare schemes, including Pradhan Mantri Kisan Samman Nidhi.

“Those who have been left out from availing the benefit of the Government schemes, like the Ayushman Bharat scheme, for some or other reason, will be helped. They can come with papers and get enrolled,” he added.

Tawde said a National Innovation Challenge will also be rolled out for youth across the country to promote innovation.

For successful implementation of the month-long campaign, the BJP organised a national-level workshop for party office bearers at party headquarters on Saturday, he said.
Similar workshops will be organised for party workers and office bearers across all states till August 31 so that they are ready for the roll-out of the month-long campaign from September 17, the BJP leader added.

Asked if there is any programme for Gen Z outreach during the BJP’s month-long campaign, Tawde said, “We are connecting everybody under the Seva Sankalp Abhiyan.”