Uttar Pradesh State Industrial Development Authority (UPSIDA) has allotted land to Britain based multinational firm AB Mauri in Pilibhit Industrial Area near Bareilly for its Rs 1,100 crore mega project.
Under the dynamic leadership of Chief Minister Yogi Adityanath, the UPSIDA has been continuously working towards the 360-degree development of the state since inception.
Attracted by UPSIDA’s policy of ‘Ease of Doing Business’ and convenience of obtaining all land related information on GIS portal of UPSIDA, AB Mauri had expressed its interest in setting up its project in Pilibhit and 257 acres of bulk industrial land was allotted to it for the production of yeast.
With the proposed investment of Rs 1,100 crore for the project, the company is expected to create 5,000 plus employment opportunities. The company’s forte lies in industrial baking.
The AB Mauri group was formed in 2004 and has its presence across the globe in 32 countries and is operating 52 plants. The company has a golden heritage of almost 150 years in manufacturing yeast and baking ingredients.
With this mega investment proposal from the company, the UPSIDA is spreading its presence globally. The UPSIDA has allotted land to AB Mauri in spite of the challenging second phase of COVID-19 pandemic and that too in record time.
The allotted bulk land in Bhara Pachpera village of Pilibhit district is located near Bareilly-Haridwar highway. The land satiates all the necessary industrial requirements. The proposed yeast project is also expected to expedite the local bakery industry by elevating the quality of the products manufactured, sugar production, distillery, brewed beverages and most importantly utilisation of yeast in medicines. The project will also help in keeping the manufacturing cost under control.
The project will see zero discharge of industrial liquid, which also helped in obtaining the no objection certificate (NOC) for the project easily. It is expected that the proposed project will generate huge employment opportunities for areas surrounding Pilibhit. This mega investment will also attract other industries and will present the state as a prolific destination for industrial investments, also increasing the employment opportunities.