When the customers were asked about their shopping experience they too sounded sour with prices of sweets spiraling.“last year we purchased Ghevar for `300 per kg, This year it has risen considerably to `480. The shopkeepers fleece us, taking advantage of the festivities,” said Rashid, a customer from Dalanwala. He also informed about the rise in prices of other sweets. “There is a difference of about `80 to `100 in most of the regular sweets. Rasgulla was sold previously for `280. Now it is as high as `360,” he added.When a sweet shop owner was asked to explain the steep hike in prices he said, “Customers are grumbling about the rise in prices. But we cannot help it. We cannot afford to incur losses.”