Zee and Star have decided to part ways in their 3 year old channel distribution joint venture MediPro as sectoral regulator TRAI has passed an order to prohibit bundling of channels of different broadcasters into one bouquet.
Zee Turner and Star Den Media Service, which had the 50:50 JV, will now establish independent affiliates for the sales of their channels.
The Telecom Regulatory Authority of India had issued a regulation on February 10 prohibiting distributing houses to bundle channels of multiple broadcasters into one bouquet.